
About Us
Based in what the FA considers the heart of the UK, with St George’s Park, the England football team, and LIV Golf on the doorstep, Kit Lens Media was founded on the idea that two sports fans could drive up and down the entire country creating sports content that innovates and inspires a new generation of sports fans.
Connor Mcloughlin
Co-Founder &
Visual Strategy Lead
Connor combines a background in narrative cinematography with a passion for all sports. He's in charge of the Visuals, Colour, and Digital Marketing Strategies associated with Kit Lens Media, where he ensures that every client benefits from high-end photo and video content with a data-driven digital campaign. Connor founded Kit Lens Media to ensure that professional, compelling media is accessible to sports brands to help them get infront of the next generation of sports fans.


Alfie Beard
Co-Founder &
Creative Director
Alfie is Kit Lens Media's Creative Director, Editor, and Producer with a deep-rooted passion for storytelling and sports. Known for a keen editorial eye, Alfie seamlessly prioritises every projects narrative from first creation to final edit, ensuring an impactful edit is delivered across every project. Kit Lens Media reflects Alfie's belief that sports brands are more than they appear - they’re rooted in identity, history, and passion woven into fabric.


FAQs
The Basics
What do you actually do?
We shoot photo and video for sports brands, clubs, venues, and athletes. That means match-day coverage, promo films, social content, event highlights, and everything in between.
Which sports do you cover?
Football, golf, darts, and basketball are our bread and butter. We know how each one moves, where the key moments happen, and how to make them look great on screen.
Who do you work with?
Clubs, golf courses, leagues, tournament organisers, sponsors, agencies, and individual athletes. If you've got a story to tell in sport, we can help tell it.
Working With Us
Can you shoot both photo and video in one booking?
Yes, and we'd recommend it. One crew, one visit, and you walk away with a full library of content that all looks like it belongs together.
Do you shoot live events and matches?
Absolutely. From a Sunday league final to a packed darts venue, we're comfortable in fast-moving, unpredictable environments. We'll agree the shot list with you beforehand so nothing important gets missed.
Can you produce content for social media?
That's a big part of what we do. We can deliver vertical cuts, quick-turnaround highlights, behind-the-scenes clips, and player features, all sized for Instagram, TikTok, YouTube, and LinkedIn.
Do you offer ongoing packages or just one-off shoots?
Both. Some clients book us for a single event or campaign, others prefer a regular retainer so there's a steady stream of fresh content. We'll help you work out which suits you best.
Booking and Planning
How far in advance should we book?
The earlier the better, especially around major fixtures, tournaments, and peak season. That said, we do our best to accommodate short-notice requests, so get in touch and we'll see what's possible.
How much does it cost?
It depends on the sport, crew size, length of the shoot, and what you need at the end of it. Once we know a bit more about your project, we'll send over a clear quote with no nasty surprises.
Do you travel?
Yes. We're happy to travel for the right project. Travel and accommodation costs are agreed upfront so there are no unexpected extras.
What do you need from us before a shoot?
Just a brief chat about your goals, key dates, access requirements, and any must-have shots or moments. We'll handle the rest, including scouting and logistics where needed.
Delivery and Usage
How long until we get our content?
Social clips and quick edits can often be turned around within 24 to 48 hours. Larger projects like promo films or highlight reels take a little longer. We'll confirm timelines before we start.
What format will we receive everything in?
Edited photos and videos are delivered via a secure download link, ready to post or publish. We can supply different formats and sizes for different platforms.
Do we own the content?
You'll receive a licence to use the content for the purposes we agree together, and we're happy to discuss extended or full-buyout options if you need them.
What if we need changes to an edit?
No problem. Every project includes a set number of revision rounds, so we can get it exactly right.
Still Not Sure?
Can we chat before committing to anything?
Of course. Get in touch, tell us what you're after, and we'll talk through ideas with no pressure and no obligation.

